Selling Property Online
Before you sell your property, there are a number of steps you can take in order to maximise your return on investment.
If you are selling tenanted property to another property investor, you may not have to make too many improvements. On the other hand, you may decide to sell 'vacant possession' - unoccupied - property as part of your investment strategy. Planning to sell tenanted property and looking for Home Information Packs and property prices & trends Smart Landlord can help you!
According to a 2007 study by Nationwide Building Society, the majority of UK home buyers consider the location of a property (97 per cent) more important than a good school catchment area (41 per cent) or the likelihood of future house price rises in the area (65 per cent).
Adequate parking facilities also scored highly with 89 per cent of respondents. Over half (54 per cent) of those questioned believed the kitchen to be the most influential room of a house, when it comes to making a decision to buy. This was followed closely by the sitting room (30 per cent of respondents).
The bathroom was one of the rooms least likely to influence a purchase decision, with only 2 per cent of the votes. Factors that buyers said would put them off buying a property include a potential risk of flooding (94 per cent), poor building work or DIY (91 per cent) and a nearby busy road or railway line. An untidy house was a bigger turnoff for prospective buyers (55 per cent) than the direction of the garden, e.g. north facing (48 per cent).
You will naturally want to present your property in the most positive way to prospective buyers. Maximise the space on offer. Tidy rooms, freed of clutter or ideally empty and a light, neutral colour scheme can help them visualise the property's potential. Don't forget to check the outward appearance of the property either.
Keep in mind the audience to which your property is most likely to appeal. Buyers who want to live in the property themselves may be more likely to take a purchase decision based on emotional grounds, whereas a buy to let investor may have purely financial objectives.
Focus on the kitchen if you are aiming at families, on an open plan living room if you have young professionals in mind and on rental potential if it is fellow landlords you are after.
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